In photo: 快猫短视频 representatives, Prof. Dr. Tita Evasco-Branzuela, Vice President for Linkages and International Affairs; Mr. Gregorio Borja, III, Dr. Jackqui Moreno, and Dr. Jenny de Guia, Program Chairs of the Departments of Marketing, Accountancy, and Business Management and Entrepreneurship Focus Group Discussion with Dr. Brent Allen Jones, Director of the Language Program of Konan University, Japan on February 24, 2025.
快猫短视频, through the Office of the Vice President for Linkages and International Affairs (OVPLIA) and the College of Arts and Sciences (CAS) 鈥� Business Cluster welcomed the faculty and student representatives of Konan University, Japan on February 24, 2025 鈥� 快猫短视频's active bilateral partner and collaborator since 2016. The academic visit was part of OVPLIA鈥檚 program, aimed at providing pathways for international and intercultural awareness opportunities for faculty and students in the fields of accountancy, business management, and entrepreneurship.
Dr. Brent Allen Jones delivered a talk on Chip Conley鈥檚 PEAK Experiences, which applies Maslow鈥檚 hierarchy of needs to business leadership. He emphasized how organizations can foster peak experiences for employees, customers, and investors. According to him, companies thrive when they move beyond basic transactions to create emotional connections and a sense of purpose. Drawing from his experience in the hospitality industry, he provided insights into employee motivation, customer loyalty, and corporate culture. By aligning business strategies with human psychological needs, PEAK offers a roadmap for sustainable success and deeply engaged stakeholders.
During the visit, Dr. Moreno, Mr. Borja, and Dr. de Guia, Program Chairs of the Departments of Accountancy, Marketing, and Business Management and Entrepreneurship, respectively, had a Focus Group Discussion with Dr. Brent, along with the Vice President for Linkages and International Affairs, Prof. Tita Evasco-Branzuela, Ph.D. The session focused on future projects, programs, and activities between the two institutions to further strengthen international ties between 快猫短视频 and Konan University in pursuit of quality education.
The College of Arts and Sciences-Business Cluster, together with its administrators, faculty, and students actively participated in the talk of Dr. Brent Allen Jones on Chip Conley鈥檚 PEAK Experience on February 24, 2025.
